Fashion house Balenciaga Selling Destroyed Sneakers For Ksh. 214,785

The luxurious Balenciaga style mansion has launched a new campaign to promote a series of ugly sneakers with a high priced label, and the internet has ideas.

Photographs, taken by photographer Léopold Duchemin for the brand, of worn-out and sad shoes surfaced online after a new Paris Couture shoe was unveiled on Monday, amid the appearance of high-waisted high heels. line.

But images of damaged sneakers distributed on social networks do not tell the whole story. Although more controversial, the images are certainly exaggerated by the limited edition of Balenciaga shoes.

According to the fashion house, only 100 pairs of “more damaging” shoes will be available for purchase for $ 1,850. Meanwhile, unlimited versions and slightly raw versions are sold on the Balenciaga website for $ 495 and $ 625, depending on the specific model.

In a press release, the Paris-based brand said the campaign photos showed the shoes “very worn, branded and dirty.”

He said the photos of life still “suggest that the Paris Sneaker is intended to be worn for life” – something that seems particularly important in the midst of growing conversations about the fast-growing fashion industry and the impact of excessive use on the planet.

An example of a raw version of the sneaker, available for an early order for $ 625 on the Balenciaga website.

An example of a raw version of the sneaker, available for an early order for $ 625 on the Balenciaga website. Credit: Courtesy of Balenciaga

Demna is known for its intriguing skills and the launch of sneakers in Paris is not the first time for its designs to bring an amazing feeling.

In 2017, Balenciaga released a bag that cost $ 2,145 which was despised for its resemblance to Ikea’s “Frakta” bag. In the past, Ikea’s original bag could have been found for 99 cents.

The fashion designer called for cultural exclusion for his $ 1,190 pants

Balenciaga describes the sneakers as a “temporarily improved design”, which is completed with a “trouble-free canvas and rough edges, which affect the appearance of the early wear”.