A video-sharing site, Fans, best known for videos and photos of adult creators, will ban sexual content from October 1. First reported by Bloomberg, the company says it is making changes because of pressure from its banking partners and payers. , although a BBC investigation found that the company was soft on manufacturers who had published illegal products.
“For a long-term stay of our platform and continuity to host an inclusive community of creators and fans, we need to change our content guidelines,” OnlyFans said in an email .
Platform creators will still be allowed to post nude images as long as they adhere to an acceptable web usage policy. More information will be available in the future, the company added: “Only fans continue to be committed to the highest standards of content security and the volume of all social platforms.”
However, the average website did not meet this standard. He reports that the “compliance guide” asked employees to give users three warnings, although the ones being removed were not valid. The BBC also reports that well-performing accounts, which had a large registration base, were managed by different teams and received additional warnings when they violated site rules.
OnlyFans claims more than 2 million creators – who it says have earned more than $ 5 billion on its platform – and 130 million users. Last year, the site generated $ 2 billion in sales (of which OnlyFans receives a 20% discount).
The company is looking for investors at a cost of more than $ 1 billion but has struggled to attract investors, according to Axios’ report, mainly due to the proliferation of pornography on the site (Axios notes that the company did not mention pornography at all in its pitch field to investors. ).
Despite its captivating eyesight and the safe environment it offers to sex workers, online pornography is a hard sell for investors. Note that, while Verizon was preparing to sell Tumblr to Automattic, the blogging site completely banned adult content in 2018, a decision that was very controversial at the time.
Despite the announcement of the sexually explicit content, OnlyFans on Thursday released its first monthly transparency report in July, “as part of our commitment to safety and transparency.”